I don’t say that you will see an instant 7x increase in your conversions, but I’m sure you’ll see a huge difference for that 5 extra minutes.
And that brings us to…
WHAT IS CONTENT UPGRADES?
Maybe, I jumped quickly into the why, but I wanted to grab your attention to continue reading this post ??
So, after you knew why you should use content upgrades, let’s go back for a second and talk about what is content upgrades.
That name was coined by Brian Dean, Adidas Zx 750 Homme and I really like this definition from Gael Breton of authority Nike Air Max 2015 Womens hacker:
A content upgrade is a complementary piece of information Nike Air Max 2017 Homme your readers can download in exchange for jumping through a hoop such as sharing the post or Adidas Zx 750 Hombre giving you his/her email address.
It is generally offered towards the end of the content so that it pushes the buttons of the most engaged readers who are eager to Adidas Gazelle Herren get as much information Nike Air Max 90 Womens Pink on the topic as possible as fast as possible.
Simply, it’s something that you offer to the reader of the post, that is highly specific to it, and ask people to opt-in to get it. So it’s a win-win situation.
Here is an example…